PSPI: A New Beginning

December 18, 2015

By RF Staff

On November 4, WPPI announced the formation of PSPI (Professional School & Sports Photographers International Association), a new endeavor that has already generated a lot of excitement! This new venture will add yet another benefit for our PHOTO+ Group members and will provide another layer of education to our conference programming.

As part of this new formation, WPPI will be adding significant education dedicated to photographers who want to learn more about, or who want to continue their studies in volume school and sports photography. There will also be intensive education via platform classes, master classes and photo walks.

Advisement will come from the newly formed PSPI board of directors, who will also assist in programming, conference education, as well as providing advocacy in the school and sports arena.

WPPI will also be dedicating an entire day of its show to focus on this genre, and is working on building a mini tradeshow that will allow relevant vendors to offer their advice and display products associated with school and sports photography.

In true WPPI fashion, there will also be tons of giveaways, as well as a cocktail hour.

Below is the current schedule for our first annual PSPI day on Saturday March 5, 2016, which will be called “The University for School and Sports Photographers.” Entrance will be free with a Full Platform Pass (which is also free if you’re a member!) You can join the Photo+ Group (as well as also becoming a member of PSPI) by clicking here.

To register for the conference and The University for School and Sports Photographers, click here.

Classes and Photo Walks
The following is a list of currently scheduled classes and photo walks. More may come soon!

(MC10) Sunday March 6th - 3:00-5:00PM "Sports and Fantasy Art," master class taught by Richard Studevant, who is known for his very distinctive style with sports and fantasy art, creating an image that looks hyper-realistic and illustrative. He has a reputation for being a very good teacher, and for helping other artists/photographers realize their dream of creating storytelling artistic images. This program will show you how to approach this type of illustration and the thought process behind it. The techniques from this class can be applied to everyday sports teams, as well as for creating super fantasy art for seniors and athletes. He doesn’t hold anything back; Richard is very open in sharing all of his thoughts and techniques. This is a don’t-miss master class with one of the most relentless instructors around!

A Master Class is a focused two-hour, hands-on session limited to 50 participants that provides a detailed learning experience.   TIP: Register early, Master Classes sell out quickly. May be purchased as an add-on item.

(PC07) Sunday March 6th - 12:00-1:30PM "Where Photography, Cameras, and Prints are Headed," Consumers are capturing life with mobile devices at an ever increasing pace and sharing, socializing, creating and yes, even printing (some of them!). Choices and purchases have moved to the web and mobile, and the professional industry is forced to adapt new products and services to compete. Where do professional photographers fit in this mobile lifestyle and how do professionals compete in the market for memories? What defines value, how do you differentiate yourself in this highly dynamic market, and what compels consumers to purchase portraiture? This session will explore consumer needs that are uniquely served by professional photographers and identify the product and service offers that deliver value to a digitally discerning customer.

A Platform Class is a 1 1/2 -hour, theatre-style session that prepares you for everything from becoming a better photographer to running a more successful and profitable business, and beyond.

(PW02) Monday March 7th 8:30-10:00AM The photo walk will be led by Tony Corbell. Tony is one of the masters of lighting in our industry, and will be providing new tricks to add to your repertoire.

Photo Walks are exclusive 2 -hour, hands-on shootouts limited to 25 people each that focus on teaching the participants to sharpen their observation and composition skills while shooting alongside an industry leader. Each Photo Walk will demonstrate the leader’s unique skill set, including everything from off camera lighting, posing, gear and lens selection and much, much more. May be purchased as an add-on item


PSPI Board of Directors

President, Brian Fox

President Elect, Courtney Lutz

Vice President, Jake Mark

First Vice President, Joy Cahill

Director and Immediate Past President, Ed Sanders

Director at Large, Bill Freeman

Managing Director, Mark Schoenrock

Photo+ Group Liaison, Jason Groupp

The University for Professional School and Sports Photography Schedule of Events

Time Subject
7:30AM - 8:30AM Networking Breakfast
8:30AM - 9:00AM General meeting with introduction of Board members and Introduction of Photo +
9:00AM - 9:30AM Matthew Kemmetmuller

Is the juice worth the squeeze.

"How attract the right sports leagues and get them to switch while ensuring that you still maintain profitably thought out. Also, tips and tricks that will keep leagues from looking elsewhere!"

9:30AM - 9:45AM Raffle
9:45AM - 10:15AM Networking/Vendor Break
10:30AM - 11:00AM Laurie Dechery - School Law (and more) for School Photographers

"In this age of Big Data and Big Data Breaches, schools, school districts and their service providers are reeling under an unprecedented level of new laws, regulations and expectations regarding their students’ data.  Think school photographers are immune?  Far from it!  Do you know your federal and state compliance laws regarding student data privacy?  Assuming you are following the laws, do you know how to demonstrate this to your clients and their district privacy officers?  This session will teach what all school photographers need to know and do in order to survive and thrive in the highly regulated education sector."

11:00AM - 11:30AM Session Coming Soon
11:30AM - 12:00PM Session Coming Soon
12:00PM - 1:30PM Lunch/Business Meeting
1:30PM - 2:00PM Mike Fulton - Coming soon
2:00PM - 2:15PM Raffle
2:15PM - 2:45PM Linda Russell, Bay Photo - Why Wedding & School Photography are a Match Made in Heaven

School Photography is one of the largest segments of the photography market and as a local professional photographer, you have an opportunity to capture this business. If you are successful wedding photographer who loves kids – you can join the revolution of the modern school portrait.

Wedding and School photography have a lot in common and your skills in one field will complement the other. Linda Russell will share how she leveraged her experience and client network to grow both her photography businesses and photographic skills. Linda's mission is to create school images that parents desire - portraits worth framing. She'll discuss her vision of how creating beautiful portraits in schools can extend your brand and marketing penetration, how you can drive your target portrait clients into your studio, as well as diversify your revenue stream."

2:45PM - 3:15PM Jeff Gump - High School Sports Banners

"If you have ever considered getting into the sports volume business then this is the class you don’t want to miss. Weather your photographing high schools or youth leagues I will introduce you to photo day work flow that will have your clients asking you” where have you been all my life”?

I will introduce you to team composites, senior banners, and all the “WOW” products that will help you fill your calendar. No other sports photographer with 25 years’ experience would ever share these secrets. I will also share the techniques that will no longer have you afraid to photographs 500 athletes in a day. Did I mention that the volume business is lucrative?

As you can tell by now, I LOVE what I do."

3:15PM - 4:00PM Networking/Vendor Break
4:00PM - 4:15PM Raffle
4:30PM - 5:30PM Cocktail Hour